This creative brief was developed by the Disaster and Emergency Communication Research Unit at the University of Alabama at Birmingham to guide public health communicators in developing future messages, by presenting both the protective actions people can take following a radiation emergency and the common obstacles they may face when trying to adhere to emergency instructions.
Creative Brief for Terrorist Events Involving Radioactive Materials
February 2012
Nuclear Detonation, Planning Templates, Public Communication, Radiological Dispersal Devices / Radiological Exposure Devices (RDD / RED)
Source: Disaster and Emergency Communication Research Unit at the University of Alabama at Birmingham